J&J Content

Something I’m incredibly passionate about is bringing fun and entertainment to categories that are usually approached in a sterile way. Johnson & Johnson’s portfolio of over-the-counter medications are perfect for this creativity.

Here’s a selection of nimble content creation I’ve helped spearhead for Tylenol and Zyrtec.

Led creative/strategy for a simple social playbook so Tylenol can show up on brand and authentically in various social spaces.

Pieces made in collaboration with: Dylan Lang, Ilana Portney-Preston, Julie Berman, Yiling Cao, Taliah Martinez, Mia Raico